Our view on Transformation
In our view, real Transformation turns the weakest or most vulnerable aspect of a company into the most valuable asset and driver of growth. The challenge for many companies is to first recognize their vulnerabilities. For the paradox of today’s is unprecedented market dynamics is this: That what made companies successful is exactly what quickly is becoming their biggest barrier to growth.
With our Transformation Services we help companies reimagine their markets and translate it into a future proof business model.
“The tighter you hold on to your current products/markets, the likelier you will be disrupted“
"Hoopoeh is going far beyond traditional consultancy results.
They quickly come to unique and critical insights, think out of the box and propose concrete steps to take with a direct impact to the business.”
What makes our Transformation services effective?
Amvest, one of the foremost Residential Fund Management firms in The Netherlands, wanted to experiment with new and better ways to serve their tenants.
De Spakler is the first residential building in The Netherlands that is climate neutral and offers 160 apartments. The apartments were sold completely digitally with a community based approach. The digital community based experience was continued in our Community Service App, offering Amvest tenants the following benefits:
- – Digital onboarding where tenants could directly find all relevant documents, e.g. contract, manuals, maps and cleaning schemes, in one place in their app;
- – Community tooling to enable easy communal or private connecting between tenants
- – Simple and central communication tooling between tenants and the property manager
- – Survey & Polling mechanism to offer a level playing field for the tenants and offer Amvest efficient customer satisfaction insights
E.ON, Europe’s biggest energy company but facing the energy transition, required new revenue streams from added value services. At that point, there was no organizational structure to enable this, besides a small team of energy efficiency consultants. Our challenge was to build up an ecosystem of partners and a facilitating platform to make their solutions accessible to E.ON’s commercial customers.
With this platform, E.ON was the first in the European Energy market. The implication for their customers was instead of going through a paid and time consuming proces of benchmarking, energy audits and proposal discussions, the E.ON Store gave them access to all of this for free – instantly.
E.ON is currently evaluating the possibilities to use this platform technology to also scale other services.Contact us
Imagining selling light instead of lights is one thing. Actually transforming a 100 year proven business model is another thing
As part of a focused global team, we helped Philips Lighting to develop a framework to ignite the global market for Intelligent Outdoor Lighting. The challenges were multifold. How to align a global sales force when markets are highly local and fragmented? How to make Pilots convert into business? How to develop service-based propositions per area? We used a bottom up approach by analyzing the local ecosystems per area and region, ranging from Middle East to the United States.
Based on our global framework, Phillips Lighting could successfully speed up her transformation towards a service-based company.Contact us
With Nutricia Medical Nutrition, Danone is leading the market for medical nutrition in several countries worldwide. Although the ageing society drives a stable organic growth, insurance companies increasingly placed pressure on margins.
From being over 120 years a research based, product driven company, the Nutricia brand required a more service oriented customer-centric market approach.
We assisted her in this transformation by re-imagining the end user perspective through the lense of the internal organization, partners, hospitals, competitors, insurance companies and comparable players in other nascent markets. We used the disconnects to develop a new customer centric service approach.
Based on our service approach, Danone could successfully manage a balanced stepwise transformation process.Contact us
Platform technology is also hitting the real estate market. Bouwinvest wanted to further investigate the scenario’s to facilitate value added services to their tenants. At this phase, property management companies fulfil the role of manager of daily complaints and practical and administrative necessities.
Based on in-depth interviews with tenants and services partners, we developed a business model and quantified the related turnover scenario’s for transforming Bouwinvest into a platform that facilitates an ecosystem of services partners.Contact us
DELTA, a Dutch regional multi-utility company, wanted to scale out their added value services, but faced barriers on the required business model and related platform infrastructure. We redefined the customer value from reducing residential operational energy costs, to increasing the taxation value of residential houses and apartments through energy efficiency measures.
Within 12 weeks we have developed a fully automated platform. It enabled users to develop their own plan and related proposal to upgrade their house, completely online. No off site consultants needed. The fulfillment was also processed fully automated via our Partner Portal.
DELTA was the first energy company on the Dutch residential market, to offer such service to their customers.Contact us
EnBW, a German Utility with an EBIT of 2.77 billion euro’s in 2015, focused on speeding up her innovation pipeline for the SME market. Theme’s like customer proximity, new business models and digital are key pillars of the strategy of the coming years. Lighting was already a proven solution, but an efficient and scalable route to market was lacking. They approached Hoopoeh to develop for them a Lighting Platform that would dramatically cut down on complexity and delivery speed and at the same time would provide learnings to support their key strategy.Contact us
FYEO Medical, one of Europe’s most forward thinking eye surgery clinics, realized an average annual growth rate of 100% during the last 3 years. Before this growth could take place, we helped FYEO to make the required transformation. To make sure that employee capabilities are in sync with company growth, we developed a learning platform that manages the dissemination of knowledge within the company. As part of vision to further decentralize autonomy to self learning teams, the platform facilitates personalized self assessments around diverse eye care related topics.Contact us